Today, when most people will meet you, at least initially, in photo form via the web or in print, it is critical to present yourself optimally at all times. Unfortunately, the local photo drive-thru or the portrait from your son’s wedding may not be your best choice. Whether you are an independent professional or employed with a firm, with any luck, your photo will appear in articles, press releases, books, websites, promotions and countless other media, introducing you as the expert you are. …

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